-00I was invited to shoot Made Fashion Week at Milk Studios this past February, and produced a large series of portraits for style.com. While hunting around I met Rachel and Nicole Effendy who run an immensely popular Tumblr called ‘Raceletnicole’ and were invited by the web giant to cover the festival. It was fascinating to meet these two who have more or less branded themselves individually, creating photo stories and amassing a large legion of followers. We got together every day to shoot their wildly varied wardrobe which ran as a story on their site. You can follow themĀ here.-1 -7 -6 -5 -4 -3 -2